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Internet Marketing

The Dark Side of Artificial Intelligence: The Pollution of Automated Content

Artificial Intelligence (AI) has undeniably revolutionized various aspects of our lives, from enhancing efficiency to driving innovation. However, as we delve deeper into the era of automation, a cautionary tale emerges. AI, when misused or left unchecked, has the potential to pollute the internet with automated content, saturating it with fabricated text, videos, and images. This article aims t...
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Blending PPC and SEO

When it comes to online marketing, Search Engine Optimisation and Pay Per Click are two major players, but can they work side by side harmoniously? To answer the question we must first understand what exactly these marketing techniques are and how they work to drive traffic towards a website and increase rankings. What is SEO? SEO or Search Engine Optimisation is the process of creating releva...
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