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SEO Blog – Our Articles

What Do They Really Want?

When someone does a search in Google looking to buy a product or service, they usually have four questions at the top of their mind. These are: 1. Do you have what I want? 2. How much does it cost? 3. How can I trust you? 4. What do I do next? Most web sites go a long way to answering questions one and four, but often fall down on the cost and trust questions. It's hard enough getting pe...
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Enter the Copywriter

What are the greatest difficulties people face when trying to do their own SEO? It certainly isn't understanding the theory, which is essentially about keyword research, creating various forms of content and the building backlinks to that content. No, the biggest barriers I have found is the implementation of the theory, especially web page copywriting and web site editing. Ask a person i...
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